Google Partner Marketing Hub
Client
Google
Country
United States
Category
Branding
We helped the branding team at Google to set up their Partner Marketing Hub, an online portal allowing their different partners and stakeholders to access the detailed brand guidelines of each Google products such as Android, Chrome, Google Assistant…
We helped the branding team at Google to set up their Partner Marketing Hub, an online portal allowing their different partners and stakeholders to access the detailed brand guidelines of each Google products such as Android, Chrome, Google Assistant… Whether it’s for co-marketing campaigns, device stamping or consumer messaging, any type of asset needed by a partner can be found there.
Whether it’s for co-marketing campaigns, device stamping or consumer messaging, any type of asset needed by a partner can be found there.
Working in close relationship with the Google branding team, we first gathered all existing brand guidelines from the main Google Products. We then created all the visual assets and design rules needed to better illustrate and organize their Hub (clear space, do’s and don’t, campaign mockups...). We also helped them with UI and UX design of the platform in the early stages.
We helped the branding team at Google to set up their Partner Marketing Hub, an online portal allowing their different partners and stakeholders to access the detailed brand guidelines of each Google products such as Android, Chrome, Google Assistant… Whether it’s for co-marketing campaigns, device stamping or consumer messaging, any type of asset needed by a partner can be found there.
Today, we keep helping the Google team maintaining the Hub, by continuously updating all visual assets, implementing marketing opportunities guidelines, adding and formatting new downloadable assets while also helping each brand team to keep everything organized.
We also recreated some UI animations based on static images.
As the Hub sees constant growth in partner utilization, it helps them make use of the brands correctly and more efficiently, while creating a big positive impact on aligning Google branding worldwide.






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